Give yourself
a Diet Coke Break

After winning Coca-cola as a client through a vigorous pitch process. I was the design lead on our 1st campaign for the infamous brand.
 

Tasked with creating the look and feel for the campaign, the direction was to encourage people to take a break inviting them to take a moment to refresh and be kind to themselves with a little break.

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Art direction: Kate Craggs and Brian Brady, Animation: Move Studio